The Fastly Edge Cloud Platform

Make bots play by your rules

Fastly AI Bot Management

Protect your bottom line from the machines. With dedicated signals, you can easily detect, block, deceive, or allow AI bots that are scraping your content without your consent and without credit. Simply put: your content and its value stays yours.

Fastly AI Bot Management l Hero
Benefits

Prevent unwanted AI crawlers

Bot crawlers for AI applications like generative AI and large language models (LLMs) scrape, consume, and learn from content, often without consent or attribution to the original source. Scraping without consent or attribution allows LLM companies to profit off valuable content without authorization, directly threatening the business models of organizations that rely on the value of their original content to generate revenue. To make matters worse, the explosion of AI bot crawler activity negatively impacts website performance and consumes bandwidth without delivering value in return.
  • Detect AI bot activity

    Identify traffic from confirmed and suspected AI bots to prevent unauthorized scraping.

  • React and respond

    Take action to block, intercept, deceive, or otherwise manage verified or suspected AI bots.

  • Keep systems performing

    Stop unwanted bandwidth usage and performance degradation related to AI bot activities.

Explore

Looking for more?

Frequently Asked Questions

What is AI bot management?

AI bot management identifies, classifies, and controls automated traffic from AI crawlers to protect applications, APIs, and infrastructure from unwanted activity while allowing legitimate bots and human users. Along with ContentGuard for pre-cache inspection, AI bot management lets users take control of how their content is used by AI crawlers and make choices about whether to block, allow, or intercept requests from bots.

How does Fastly perform bot detection?

Fastly performs bot detection at the edge by analyzing real-time request signals, behavior patterns, and client attributes across its global network to enable immediate classification and response. This leverages Fastly’s edge cloud platform and integrates with Next-Gen WAF capabilities to enable immediate classification and response.

What types of bots does Fastly AI Bot Management protect against?

Fastly provides bot protection against malicious AI bots, unwanted scraping, unknown scrapers, and high-volume AI crawlers while allowing trusted and verified bots. These protections complement Fastly’s DDoS protection and application security offerings for layered defense against unwanted automated traffic.

How does bot mitigation work with Fastly?

Fastly applies bot mitigation policies at the edge including blocking, rate limiting, challenging, or allowing requests based on bot behavior and risk without adding latency. ContentGuard allows organizations to detect and mitigate scraping activity with pre-cache inspection.

Can Fastly manage AI crawlers accessing web content and APIs?

Yes. Fastly enables visibility and control over AI crawlers and allows organizations to allow, throttle, monitor, or block crawler traffic based on unique business and security requirements.

Is Fastly AI Bot Management suitable for APIs?

Yes. Fastly AI Bot Management protects APIs with real-time bot detection and mitigation and reduces abuse, AI scraping, and automated attacks without impacting legitimate API traffic.

How does Fastly reduce false positives in bot protection?

Fastly uses adaptive, behavior-based signals instead of static rules to minimize false positives while maintaining strong bot protection for applications and APIs. These signals are enhanced by insights from real-time observability.

How does Fastly AI Bot Management impact performance?

All bot detection and mitigation occurs at the edge which reduces origin load and preserves low latency for end users and applications.

How is Fastly different from traditional bot management solutions?

Fastly is edge-native and real-time and delivers faster decisions, better scalability, and more precise control over bots and AI crawlers than traditional bot management tools.

Ready to get started?

Get in touch with us today