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  • Why Marketers Should Prioritize Performance

    Anna MacLachlan, Hannah Levy

    You may not know that the software your developers use can affect the success of your marketing activities. It’s within both teams’ interests to collaborate to ensure good performance.

    Performance
    Compute
  • Improve performance, get user intel with GeoIP | Fastly

    Anna MacLachlan

    In a previous post, I discussed the benefits of Fastly edge modules. Among those listed is GeoIP / Geography Detection, which is useful for any company (especially those in ecommerce, hospitality/travel, and media) that needs to segment content delivery based on geographic location.

    Performance
    Compute
  • Fastly’s edge modules that will power your ecommerce site

    Anna MacLachlan

    Ecommerce companies face challenges that a content delivery network built on Varnish can help address. To stay competitive and relevant, ecommerce websites and applications need to be able to target specific content to specific users (based on location, language, or browsing preferences), tailor content delivery depending on which device a consumer is using, and prioritize shoppers based on actions they’ve taken within a site or app.

    Performance
    Compute
  • Boost Cache Efficiency with Origin Log Analysis

    Rogier Mulhuijzen

    If you want to increase the efficiency of your Varnish (or Fastly) cache, you need to figure out what traffic is not cached. By definition, any traffic that reaches your origin is not cached, and thus worthy of investigation.

    Performance
    + 2 more